THE UPTOWN CHRONICLES.COM (Animated Series) BRANDING

**Bringing The Uptown Chronicles to Life: A Bold Vision in Branding & Marketing**

From the logo to the marketing materials, every design element of The Uptown Chronicles is crafted to capture the heart of the story—an electrifying blend of afro-futurism, action, and family legacy. This cohesive brand identity extends across Comic-Con displays, Website design and development, Social Media Campaigns, Character Cards, and Immersive Content Experiences, One sheet and Pitch Desk design, ensuring that every touchpoint draws audiences deeper into the world of The Uptown Chronicles.

At conventions, striking visuals and dynamic marketing materials make an impact, engaging fans and potential collaborators alike. The website and social media platforms serve as interactive hubs, bringing the characters, lore, and exclusive content to life. Character cards and content designs add an extra layer of engagement, allowing fans to connect with the heroes, villains, and mythology of the series.

Every design choice is intentional—from bold typography to futuristic aesthetics—crafted to resonate with audiences and leave a lasting impression. This is more than a brand; it’s a movement, a universe, and a story waiting to unfold. Welcome to The Uptown Chronicles.

The Vision Behind The Uptown Chronicles Logo

A logo is the first impression of a brand—it sets the tone, creates intrigue, and leaves a lasting impact. The Uptown Chronicles logo was designed to reflect the futuristic, action-packed, and afro-futurism-inspired world of the series.

Creative Concept & Meaning

Bold, Futuristic Typography – The sleek, angular lettering embodies the advanced technology and high-energy action woven throughout the storyline. It hints at a future where innovation and legacy collide.
Glowing Gold Effect – This metallic sheen represents power, resilience, and the rich cultural heritage embedded in the story. The gold glow evokes a sense of mysticism and untapped potential, mirroring the superhuman abilities of the Hamilton family.
Subtle Sci-Fi Aesthetic – The polished, high-tech feel of the logo gives off a cinematic, immersive vibe, perfect for a franchise that blends science fiction, family drama, and adventure.

Why This Logo Works for The Uptown Chronicles

Instantly Recognizable – The design stands out on promotional materials, streaming platforms, and merchandise.
Bridges Past & Future – The color scheme and typography fuse the legacy of Black excellence with a futuristic vision.
High Impact, High Energy – Reflects the intensity and excitement of the Uptown Chronicles universe.

This logo isn’t just a title—it’s an invitation to a new world, a new legacy, and a story that redefines the future of animation.

Brand Guidelines

Pitch Deck

One Sheet

Marketing Materials for Comic Cons

TwoFiive designed L Shaped Banners, Table Banner, Step and Repeat, Posters, Stickers and Character Cards.

Social Media Content

TwoFiive actively manages six platforms for The Uptown Chronicles, overseeing content creation (posts, reels etc), video editing, and the strategic scheduling of posts on a weekly and monthly basis.